Expertise. You'll work directly with Peter Morville, an internationally recognized leader in information architecture and user experience.
Experience. We bring unparalleled experience and credibility to the design of web sites, software products, and interactive services.
Philosophy. Designing successful products and services requires a deep understanding of user psychology, goals, and behavior.
Information Architecture Strategy
We work with major corporations, nonprofits, and government agencies to define search, navigation, organization, personalization, and knowledge management systems that improve usability and findability, elevate customer satisfaction, and strengthen competitive advantage.
User Experience Strategy
We work with executives and entrepreneurs to transform a deep understanding of user goals and behavior into enduring user experience strategies that guide decisions about technology and features.
Design
We develop sitemaps, wireframes, sketches, prototypes, use cases, and functional requirements that specify the intended structure and behavior of web sites, interactive services, and information systems.
Research
We conduct field research and ethnography, user and stakeholder interviews, usability tests, goal and task analysis, site and search analytics, content and metadata audits, and competitive analysis.
Workshops
We lead executive seminars and team workshops designed to communicate the core value, key concepts, and best practices of information architecture and user experience design.
Evaluations
We offer expert reviews that provide a fresh perspective on existing products and allow refinement of evolving plans and prototypes.
Special Projects
Over the years, we have collaborated with clients on a wide variety of creative assignments, unusual challenges, and special projects.
To discuss your needs, please contact us by phone or email.
We look forward to hearing from you!
Semantic Studios
109 Catherine Street
Ann Arbor, MI 48104 USA
734.347.2826 voice
734.661.5265 fax